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Consultancy services

Often, my role is simply to provide written content. But the jobs I love best are the ones where I can take the initiative and bring so much more to the table through my flexible consultancy services.

That’s why you’ll often find me leading or working alongside business owners or other creative professionals to create or revamp brands, and whip up marketing communications strategies and action plans that get the results YOU want.

And once your new brand, strategy and action plan are in place, I’d love to help you implement them! I can even monitor, analyse, evaluate and report on your results as we go along.

Services include:

  • Brand / product name and strap line creation
  • Research, e.g. keywords, competitors, industry sectors
  • Marketing communications strategy creation
  • Marketing communications planning and delivery
  • Public relations / advertising campaign planning and delivery
  • Tone of voice and house style development, including guidelines
  • Brainstorming ideas for promotional and marketing campaigns
  • Content audits and reports, e.g. auditing websites for readability, SEO etc
  • Reporting on results, e.g. website, email and social media analytics reports
  • Sourcing and managing third party services, e.g. web design, SEO, SEM etc
  • Ad hoc support or monthly retained services.
Consultancy services from Black & Write

Get in touch today to discuss your needs

My strategy and planning consultancy services are highly flexible and can be customised to meet your business needs and budget. Whether you’re looking for a few hours of ad hoc support to get your strategic ducks in a row, or an ongoing monthly service to implement your marketing communications action plan, I’m here to help.